Ripple Joins Armin van Buuren’s Armada Music to Launch an Album in the Metaverse:
The renowned blockchain company, Ripple, has partnered with the music integration platform – Styngr and the record label Armada Music- to release an exclusive album in Maladroids (a video game built on XRP network).
Armada Music is one of the giant entities in its space, while the renowned DJs – Armin van Buuren, Maykel Piron, and David Lewis – are its three Co-Founders.
According to the press release, the partnership is towards the launch of a music album in the play-to-earn game –Maladroids.
Maladroids is Developed by Ripple’s modular ecosystem onXRP, the P2E game will allow players to compete with each other and earn XRP tokens as rewards.
Also, the album will add to the participants’ excitement of Maladroids’ release.
In addition, the music integration entity -Stingr and the record label Armada Music- promised to bring two major EDM artists – Tom Staar and Kryder – who will perform new tracks each month across the first 180 days of the game’s launch.
In line with the upcoming feature, the music entities plans to introduce audio emotes and audio NFTs to users.
Speaking on the development was Styngr’s Co-Founder Alex Tarrand:
“Seamlessly launching an entire album through a game is a groundbreaking opportunity. We are thrilled to be collaborating with record labels like Armada Music to bring brand new tracks from some of EDM’s top artists to blockchain gaming that leverages the best-in-class capabilities of the XRP Ledger. To do all this in a game as fun and competitive as Maladroids is truly something special.”
Also, Kaj Leroy – top executive of onXRP – predicted that the album will be a
“fantastic experience” for gamers.
As they will get the chance to compete with each other earning rewards while discovering great new music from popular musicians, he added.